This week’s show is a bit different. I joined Chris Sutcliffe and Esther Thorpe from the Media Voices team for a special crossover episode. We discussed the state of broadcast media - both how things stand as 2023 comes to an end and what might be next. It is all on the back of me having had the pleasure of writing the broadcast chapter of their soon-to-be-released “Media Moments 2023” report.
There is, of course, a bit on the BBC. We mostly focus though on changing viewing habits and the importance of broadcasters owning unique, original content. This obviously includes live sport but hit shows really matter as well. We take a look at the state of the ad market too.
