Around the world, people are feeling the financial pinch, and things might be about to get tougher. While much of the discussion is rightly focused on the impact of a recession on personal and household finances, the media industry is also having to work out how to navigate these choppy waters. Again.
Brian Morrisey of The Rebooting has seen many downturns and pivots during his journalism career. He joins host Charlotte Henry to help put in context what is going on now. They also look at how media businesses of all sizes can not just survive but thrive. In a difficult climate, there are opportunities to be creative, essential or both. That’s what creators and publishers need to focus on. Furthermore, the bundle is more likely to appeal to consumers once again as we all consider what services we really need and how much we are willing to pay for them.
Thank you to Business Capital Providers for sponsoring the show. Go to bcproviders.com/addition to find out how you can get funded for as much as $250,000 in as little as 72 hours.
How Media Can Thrive in a Recession